Bali Business Forum: Pricing is a key component of competitive advantage in retail fuels
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Wednesday, 09 March 2011 |
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Huw Carey, Vice-President of Accounts for KSS Fuels, one of the world’s leading fuel pricing companies opened the seminar schedule at PETROLWORLD's 12th annual APAC Business Forum in Bali today.
Huw Carey gave a fascinating presentation on competitive advantage in fuel retail, discussing the dramatic changes that have taken place in many countries across the world in recent years. Price deregulation, increased competition and highly price sensitive consumers, means that competitive advantage is more important than ever.
“It is essential that fuel retailers take a proactive rather than reactive approach when facing deregulation and that the correct processes, skills, resources and systems are in place in advance of deregulation so market share is not lost.” Huw Carey outlined a proven 4-phase market maturity model as key to building a framework for long-term success based on KSS Fuels 25 years of experience in 28 countries across the globe.
For more information onPETROLWORLD’s Latin American Business Forum in São Paulo, Brazil in August 2011, please click here or contact us at
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 PETROLWORLD Business Forum is now in session. The first seminar was delivered by Huw Carey of KSS Fuels |
