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 Cleaning a sensory experience for customers
The new Kärcher CP cleaning agents will make cleaning a car at a self-service vehicle wash more of a sensory ex-perience for the customer.
In developing these detergents, great emphasis was placed
on characteristics that appeal to visual perception and sense of smell,
such as a pleasant fragrance or voluminous foam with good adhesive
properties.
As a result, the customer can clearly anticipate the cleaning re-sult
while the vehicle is being washed. At the same time, these products
ensure that vehicles are cleaned thoroughly, yet gently.
The new CP 940 ASF active foam for brush washing has a stiff consistency
that enables it to adhere very well even to vertical surfaces, so it
has longer to take effect. The customer can see at a glance which parts
he or she has already covered with foam, and work over the bodywork
gently with the brush in a way that is easy on the paintwork and
completely eliminates grey film. Kärcher’s highly active CP 930 ASF and
CP 935 ASF detergents re-move all kinds of soiling, including oil,
grease, tree resin or insect remains, without leaving any residues.
Next, CP 945 ASF Thermowax and CP 950 ASF Top Maintenance can be used to
shine the paintwork and conserve it enduringly. Due to its initially
milky appearance, the Thermowax is clearly visible on the vehicle
surface so, as in the case of active foam, the user can easily see which
parts he or she has already covered.
All new Kärcher products for self-service washes have
separation-friendly properties patented by Kärcher and support the mode
of action of light liquid separators. Among other environmentally
friendly features of this product line, all cleaning agents are
NTA-free.
Kärcher has been developing cleaning agents for more than 30 years.
Since 2009, the company has produced them itself at its Sulzdorf
facility in the Upper Bühlertal in southwest Germany. A key component of
Kärcher’s total cleaning solution for customers, they are tailored to
the specific machines and types of dirt to be removed.
Alfred Kärcher GmbH & Co. KG
Press Officer Verena Schweizer
Alfred-Kärcher-Str. 28 - 40
71364 Winnenden
Germany
Tel.: +49 7195 144 483
Fax: +49 7195 142 193
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