Nigeria: Forte Oil Unveils Rebranded Station
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Wednesday, 01 February 2012 |
Forte Oil has opened a newly rebranded flagship fuel service station in Lagos. The station, designed by South African brand and architectural design agency Brand Union, has several new features including a modern pump island, lubes bay and a digitally operated price pylon.
The station also features 14 selling points offering petrol, diesel and kerosene, along with a Guaranty Trust Bank Point of Sale Service, meaning customers can pay with their GTB master Card for products bought on-site.
Forte Oil CEO Akin Akinfemiwa explained that the rebranding process will see over 500 stations converted over a two-year period. “We are delighted to kick off our rebranding exercise using our flagship station, which is key station for us, in terms of volume and target of people we serve,” he added.
PetrolWorld 01022012
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